New indy bookstore takes aim at Amazon goliath

A new retail website – which hopes one day to grow big enough to take on Amazon – was launched in November.

Called simply Bookshop. Org the enterprise offers independent bookstores 30 per cent of cover price sales income plus a cut from the profit pool – a far better deal than Amazon’s.

Founder Andy Hunter has already found success with a similar venture in the US and the UK arm, with some powerful backers, is said to have got off ‘to a flier’ in the first few days of trading.